The Exotic Illusion
Ever fall
for something just because it sounds fancy? You’re not alone. Take Häagen-Dazs, for example. It rolls off the tongue like it’s straight from Denmark—but surprise! It was invented in the Bronx by a clever couple who wanted their ice cream to sound European. The name doesn’t mean a thing in any language. It just feels fancy.
And it’s not the only one. Consider “Crème Fraîche.” Sounds gourmet, right? It’s really just a tangier version of sour cream.
Or “Fjord water” from a bottle that whispers tales of misty Scandinavian cliffs—except it was
bottled two towns over.
Even “Tuscan” kale? That’s just a variety of kale, no passport required.
We’re often charmed by things that sound like they’ve traveled far and wide, even when they haven’t. A sprinkle of accent marks, a whimsical umlaut, and suddenly your snack, soap, or sparkling beverage feels like it just arrived from abroad.
So enjoy the illusion. Savor your gelato. Spritz your
rosewater face mist. But know that sometimes, the only thing exotic is the name or spelling. And that’s part of the fun!
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Here's what
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"Many thanks, Maria. You always have great advice and content. You are one of the shining positive lights in this world!"
-- Richard
Gault